How To Start A Movement

This is an awesome TED video that provides some important lessons on how to start a movement. These lessons can be used to create change and transformation. In business settings these lessons can be used to create new products and companies.

Here are some lessons:

  • If you are the leader then remember that the movement is more important than you. Embrace your first followers as equals and teach them how to follow. Show others that followers will be treated with respect and that it’s safe and profitable to follow.
  • The first followers are equally important as the leader. Do not be afraid to be the first follower when you see a brilliant idea worth adopting. The first follower shows others that there is something worth trying. While leaders will get a lot of credit, the first followers also have the advantage of being early adopters.

Too many times a great idea is killed because its leaders are too self engrossed and do not treat first followers as equal partners. It is also true that many times great ideas don’t turn into movements because we are too afraid to follow. Remember first followers are as important as the leader. Do not be afraid to be an early adopter.

You may also like: Everyday Leadership

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