David Kelley was diagnosed with cancer many years ago. He then learnt that it was the bad kind and he had only a 40% chance of survival. He then made a promise to himself that if he survived this cancer he would make it his mission in life to help people regain their creative confidence. David Kelley believes that most of us who consider themselves as the “non-creative” types do so because of fear of judgment on our creative abilities. He has created a process by which this fear is overcome and a person who used to think himself as non-creative is able to fully access his creative potential. His poster child is Doug Dietz, an engineer, who has redesigned the MRI machine so that the entire experience of being scanned is completely transformed. Doug has been so successful that the need to sedate children undergoing MRI has dropped from 80% to just 10%. Please follow the links below if you want to learn more about how to regain your creative confidence:
Related Links:
Institute of design at Standford. This is the d-school that David Kelley talks about.
The Quest For Perfection
Albert Bandura: The 4th most cited psychologist on whose methods David Kelley has built his process.